About DeJoria
Back in 1980 John Paul DeJoria and Paul Mitchell created a company which has evolved over the years to become John Paul Mitchell Systems (JPMS) - a company dedicated to providing high quality hair care products to industry professionals. Paul Mitchell products, in their highly recognizable black and white packaging, are today a trusted brand, known across the world, and sold in 160,00 salons across 72 countries.
When it comes to ethical business practices, John Paul is second to none, having personally donated large sums of money to great causes around the world, primarily in relation to health, education, injustice, and the environment.
The DeJoria Diamonds website was launched as a direct response to John Paul's deep concern about the issue of conflict diamonds. As a result, our stance is simple - we have never, and will never, use conflict diamonds in our beautiful jewelry. Diamonds are a symbol of love and must never be tarnished in this way.
We specialize in real, natural, non-conflict diamond engagement rings and fine diamond jewelry. All of our stunnng jewelry mountings are handmade in England by our master craftsmen and then hallmarked by the Assay Office in England to verify the quality and purity of the precious metal. At over 700 years old, this process of hallmarking (which is unique to England and no other country in the world) represents one of the oldest forms of consumer protection in the world. Our jewelry mountings are then come to the US where they are diamond-set, finished, independently appraised and shipped. This provides our clients with the finest in European luxury and quality at highly competitive prices.
DeJoria Diamonds is proud to offer a highly personalized service, as it is important to us that we forge strong relationships with our clients; we realize that without their support, we would not be who we are today. Our carefully selected team of professional diamond experts and jewelers are ready to assist you at any time. Each and every one of our non-conflict diamonds is specifically selected to provide the very best for each client based on their individual requirements. We take great pleasure in providing our clients with stunning diamond jewelry that will last a lifetime.
Welcome to DeJoria Diamonds.
